In December 2015, Seattle’s beloved independent radio station KEXP moved from cramped quarters on Denny Way to a spacious studio/performance/community space at Seattle Center. Fresh creative opportunities and public programing possibilities coincided with a new era of strategic planning for the organization.
KEXP brought in Intentional Futures to drive a collaborative strategy for a four-year strategic plan focusing on increasing and diversifying funding and resources, while also maximizing KEXP’s impact on supporters, musicians and the broader music ecosystem. That effort could improve ideas, force constructive disagreement and ready the organization to believe in and act upon the strategy.
“We needed an outside partner to help us break out of old patterns that were holding us back and to see our challenges and unique advantages with fresh eyes,” says KEXP COO Ethan Raup. “Intentional Futures committed to understanding who we are before figuring out how to help us get to where we want to go.”